Digital Marketing for personalized experiences
Dynamicweb combines automated email marketing, content personalization, lead gen scoring, precise user segmentation, and split tests to wow existing customers and win new ones.
Robust Marketing capabilities
• Personalization to deliver targeted and relevant content
• Content adaption for all devices like mobiles and tablet
• Multi-channel capabilities for consistency across channels
• Personalized emails based on behavior or segmentation
• Automated campaign triggers based on metrics or behavior
• Various split test possibilites to increase click rates and ROI
• Build landing pages with compelling forms and CTAs
• Boost traffic from SEO with built in keyword analysis tool
• Improve customer data through CRM integration
Integrated email marketing
Don’t waste marketing resources by using various external systems. With Dynamicweb, all of of your content, users and customer behavioral and transactional data are at your finger tips. Improve your email marketing flow to optimize performance through personalization, split-testing and automation.
Deliver personalized experiences based on IP localization, referring sites and on-site behavior. Easily set up triggers that reveal focused content to keep customers engaged and improve conversions.
Blend on-site behavior and CRM customer details with ERP transactional data to target customers. Set it up once, and Dynamicweb can automatically deliver drip email campaigns that are sure to increase sales.
Establish Loyalty Incentives
Improve your customer retention and generate new cross- and upsells through customer clubs and loyalty points. Allow your customers to redeem points on qualifying products or to attain tiers of achievement toward free shipping, discounts and other incentives.
Generate more leads from your website
Build landing pages with compelling web forms and calls to action, and use the Dynamicweb ‘Lead Tool’ to turn anonymous visitors into identified visitors. Keep track of the data directly in Dynamicweb – or transfer everything to your CRM system, with a weighted score. Your sales team will be empowered with details of a prospect’s recent visit.
Split-test and optimize
Forget about gut feelings or personal opinions – use the integrated A/B split-testing tool to test different variations of your content and to improve your conversion rate. It is easy to setup and runs automatically without compromising your daily work processes. It will even pick the better performing page.
Improve your go-to-market strategy
Dynamicweb combines an easy-to-use campaign system that combines our unique user targeting engine that automatically grows when customers transact, to save valuable time and resources when launching campaigns.
Increase sales with Ecommerce Email Marketing
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