Unified eCommerce for Horticulture & Agriculture

Horticulture and Agriculture operations have gone digital - leveraging more efficient ways to add value to the supply chain and deliver on time-sensitive promises. Dynamicweb helps growers, producers and distributors sell their products faster, maximize revenue per yield, and empower customers with better ordering capabilities.

Dynamicweb integrates with your existing systems, offering flexible, seamless solutions that connect into key applications like ERP and CRM.


Discover the flexible Dynamicweb eCommerce Suite that combines user-friendly design with features that keep up with ever changing market demands. We've identified the top features for agriculture and horticulture supply chains: 

Dynamicweb eCommerce for Horticulture and Agriculture

Lorem ips


Shipping date-based ordering
Provide an online purchasing experience that reflects your customers' unique buying needs, like browsing for products by shipping date availability, seasonality, bloom time, features, USDA Hardiness Zone, and many more. Enable immediate transparency into harvest adjustments, seasonal promotions, compliance requirements, and specialty shipping options.

Multiple shopping carts and self-service
Enable customers to work on their terms and manage multiple orders. For example, purchasing day-to-day assortments while building future orders for seasonal campaigns. Empower wholesale customers with their own secure portal for order visibilty, re-ordering, payment terms, document sharing, and more.

Data to grow profit margins
Connected systems enable you to support the entire product and customer journey, including production, website, marketing, purchasing, ERP and CRM. Harness the data from the entire customer lifecycle and optimize your operations based on well-informed, data-driven decisions.

Product recommendations and promotions
Maximize your revenue per yield with recommendations and promotions based on seasonality, customer behaviors, purchase histories, geography, complementary products, inventory levels and more.


Horticulture & Agriculture Success Stories 

Mike Tizio
CEO, McHutchison

"We liked that Dynamicweb listened to what we wanted to see in our solution. We also liked that they came as a team. It wasn't just a salesperson. It was also their enthusiasm and creativity that matched with our own.” 

Lise Vølund
Head of Marketing, Danish Agro 

"We chose Dynamicweb because it covers everything. Instead of using one system when sending out newsletters and another when working with SEO, we need a centrally managed system that can solve all our needs while continously developing and optimizing our digital presence."

Skagit Horticulture

Scott Crownover
CEO, Skagit Horticulture

"We chose Dynamicweb because of their vast industry knowledge and experience in developing solutions for our specific needs. The platform performs exactly as advertised and doing business with Dynamicweb could not have been easier.” 


Dynamicweb was listed in Forrester's report "Now Tech: Product Information Management, Q1 2020 - Forrester’s Overview Of 22 PIM Providers." 


Dynamicweb was awarded 1st place as the best eCommerce platform at the eCommerce Germany Awards, eCommerce Expo Berlin! 

Michael N on Oct 21, 2020

"Dynamicweb is a solid suite of tools that enables a business to succeed online.
The solution provides quality functionality for building Ecommerce, PIM and CMS out-of-the-box" 


Expand your sales channels and empower customers with online purchasing options.

Personalization Picture

Provide rich product details and documentation

Enable customers to find and order products by any product detail, including seasonal periods, product features, USDA Hardiness Zone, bloom time, restrictions, and much more. Support your distribution and retail networks with "Find a retailer" or "Find a vendor" features to guide end-customers to your products.

Enable better planning, ordering and payment options for customers

Your customers need to know exactly which products they can buy, how much, and when. With Dynamicweb, buyers can find products by shipping date availability, view inventory in real-time, get transparency into adjustments, and plan better around seasonal timeframes.

Enable your customers to research and order at their convenience, 24/7, with complete self-service. Design the user experience around their ordering requirements, whether it's through a shopping cart, grid view, customer portal or digital order form.

Better Planning and Ordering picture
ERP Picture

Unleash the power of your ERP  

The Dynamicweb eCommerce Suite is built to integrate with your ERP and other back-end systems.

The ERP integrated solution synchronizes key sales and customer data across your Dynamicweb solution and your ERP, such as inventory, prices, sales taxes, multi-subsidiary customers and locations, as well as master products.

All transactions in Dynamicweb correspond to a financial transaction in your ERP.


Connect systems that support the entire customer journey

By connecting systems from your website, sales orders, marketing, ERP and CRM, you can provide better, more efficient processes for both customers and employees. Enables customers to engage with your brand with relevant, personalized experiences in real-time without having to wait on a sales rep. Provide complete self-service capabilities like custom pricing, order visibility, delivery status, flexible payment methods, and inventory availability.

Connect Systems that Support Customer Journey
Access new customer through marketplaces Picture

Expand your sales and marketing outlets

Gone are they days where growers and producers sold exclusively to a handful of distributors. With eCommerce, farmers and growers can open their doors to additional markets with a more inviting and more accessible ordering portal that's customized for each customer type. Maximize your revenue per yield by diversifying your sales operations and selling to all types of customers, whether they're distributors, retailers, restaurants or end-consumers.

Make data-driven decisions and improve profit margins

Because of its digital nature, eCommerce unleashes valuable new levels of sales and customer data. Connected with your ERP and CRM solutions, your business gains visibitility across every level of its operations to increase topline revenue and maximize profits margins.


Data-Driven Decisions Picture

Sell faster and reach new customers

Unlock online wholesale of plants, crops, fruits and vegetables

Throughout the supply chain, agribusiness has shifted to digital business processes. Gone are the days of placing orders at the speed of sales reps by email, phone or fax. Your customers need the ability to plan better, research thoroughly, and place orders whenever the job demands.

Dynamicweb eCommerce for Agriculture and Horticulture - Factsheet

Ready to explore Dynamicweb a bit deeper? 

Talk to an expert 

If you are left with unanswered questions or are curious to get a bit deeper in conversation, we would love to hear from you and help you with your next eCommerce project. Reach out to start a conversation. 

Expand sales with eCommerce for Horticulture & Agriculture

Offering online purchasing options for your customers makes their lives easier and builds loyalty for your brand. At Dynamicweb, we offer in-depth industry expertise for horticulture and agriculture industries and industry-specific features built into our platform that reflect the buying needs of your customers.

If your current website has room for improvement, we are more than happy to assist you. Our team is ready - contact us today to see how yourr business can create a site that can reach potential customers and turn them into returning customers. 

Dynamicweb's reliable platform empowers you to provide a better commerce experience that also lets you cut down on inefficient administrative tasks. You'll get benefits such as:

  • Accurate & rich product data
    Show real-time product data from your ERP – no matter the number of products you sell.
  • Stabile scalability
    Components to improve internal workflows to easily and rapidly to scale your business.
  • Customer empowerment
    Offer customer portals with self-service options that show specific pricing, invoice management and delivery tracking among others.

Get in touch

Horticulture & Agriculture resources

Digitalizing Horticulture & Agriculture | Webinar On-Demand

Learn how nurseries and farms are leveraging eCommerce to grow their sales operations and cultivate better customer relationships, all while improving their profit margins.

eCommerce + PIM for Horticulture and Agriculture

Dynamicweb is a complete digital platform for growers and wholesalers that provides eCommerce, CMS, PIM and Digital Marketing capabilities.

Growing plants, crops and profits

Learn how nurseries and farms are leveraging eCommerce to grow their sales operations and cultivate better customer relationships, all while improving their profit margins.