Designa

B2C ecommerce and digital marketing with tailored product pages for presenting beautiful products and delivering brand value.

Challenge

Designa is a Danish company that produces and sells kitchen, bath and wardrobe solutions in Denmark and Norway. Designa focuses on producing amazing design and high-quality products. They are present in Denmark and Norway with more than 50 distributors and showrooms.

Their online presence is prioritized and was in desperate need of an upgrade. The core values are focused around design and quality and with this focus, Designa was on the lookout for a new online platform. It was about time to move away from their old solution to a completely new solution that can live up to their expectations of great design that matches their brand identity. At the same time, it was important that a new solution made everyday updates on the platform easier for the marketing employees at Designa.

Dynamicweb as a solution

INETDESIGN built Designa’s solution in Dynamicweb version 9.5 and tailormade item types and pharagraphs to fit the needs of Designa. Designa also has a need to joggle multiple USP’s and CTA’s on product pages specially designed for them. These product pages display the products in a proper and clear way. Furthermore, INETDESIGN has designed article pages to use various places on their website in order to advise the user about kitchen related subjects.

Results

Designas new solution meets the expections from the client in terms of having a visual appeal and the desired functionality. But most important of all, the website now lives up to the Designa brand value of great design with an impressing online display of their awesome products. The new Dynamicweb solution also made everyday tasks in the CMS easier for the employees.
Jacob Mortensen, Marketing Manager, Designa A/S
""INETDESIGN has been a professional digital partner to set up and build our solution in Dynamicweb 9.5. The process has gone super and challenges have been solved along the way. In addition, the interaction between INETDESIGN and our design agency has meant that we have succeeded with our new website according to the wishes we had for the solution in terms of both design and functionality.”

"The Dynamicweb solution has given us an online platform that delivers fully in terms of design and functionality. It is now easy for our clients to find a store, book a meeting or explore our products, which are the key areas on our new website. The product pages that are tailormade for us in the CMS makes it possible to present our products in an appealing way. So even if we do not use the shop module, Dynamicweb as a platform works well for us."
"
- Jacob Mortensen, Marketing Manager, Designa A/S
Designa
Client
Designa
Location
Denmark and Norway
Segment
B2C, Manufacturing, Dynamics NAV
Website
www.designa.dk/
Partner
INET-DESIGN ApS

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